3 min read

Meal Kit Delivery Customers Crave a Better Experience

By Gina Anderson on Aug 9, 2021 3:02:00 PM

In 2020, stay-at-home orders changed the culinary landscape, causing foodies to explore new avenues for daily dining. Among them were meal kit delivery services—subscription-based ready-to-eat meals or pre-packaged ingredients used to create gourmet recipes in one’s own kitchen. With its rapid growth during the pandemic combined with customers’ increased desire for convenience, meal kit delivery is poised to become an $11.6 billion industry by 2022.

Topics: Last Mile
4 min read

Set Your Brand Apart: How to Jump Start a Responsible Sourcing Program

By Gina Anderson on Jul 15, 2021 8:00:00 AM

As you prepare for peak season, don’t lose sight of a key brand differentiator: sustainable sourcing. Sustainable brands are surging in popularity, but responsible sourcing is more than a trend. It’s a necessity for the environment and for your branding as well. From your manufacturing processes to your last-mile delivery and returns practices, your corporate responsibility profile can make a huge difference in how your brand is perceived. Your supply chain logistics and delivery plan are a crucial part of responsible sourcing.

Topics: Micro-Fulfillment Ship from Store Same Day/Next Day Last Mile
4 min read

Last Mile Delivery Services Promote the Latest Retail Fashion Trends

By Gina Anderson on Jul 13, 2021 3:17:00 PM

Why would retail fashion innovators make last mile delivery services an integral part of their business plans?

Topics: Last Mile
4 min read

Last-Mile Delivery Services Promote the Latest Retail Fashion Trends

By Gina Anderson on Jul 13, 2021 2:54:00 PM

Why would retail fashion innovators make last-mile delivery services an integral part of their business plans?

Topics: Last Mile
3 min read

The Rising Cost of Failed Deliveries

By Gina Anderson on Jun 29, 2021 2:42:00 PM

The rapid increase in e-commerce has placed extra pressure on the supply chain and especially logistics providers. An exceptional delivery experience can turn a regular shopper into a brand ambassador. But what happens when a delivery experience is negative? Let’s explore the costs of failed deliveries—and how to mitigate them.

Topics: Last Mile
3 min read

The Last Mile Advantage

By Gina Anderson on Apr 20, 2021 7:16:00 PM

Today, market conditions within the highly competitive parcel market have climbed to unprecedented levels, thanks largely to increasing customer demand. This has resulted in higher rates, tighter capacity, port congestion, and difficult service conditions--despite elevated customer expectations.

Topics: GEODIS Zipline Last Mile homepage
3 min read

Last Mile Is in First Place in 2021’s Sports Retail Market

By Gina Anderson on Apr 6, 2021 7:21:00 PM

Like many markets, the sports retail industry has seen ups and downs throughout the pandemic. According to a recent McKinsey report, while the 2020 sporting goods market as a whole fell amid closed gyms and scaled-down team sports seasons, areas like personal fitness equipment, digital workout devices and athleisure saw success as consumers found new ways of staying fit and dressing comfortably as they stayed at home. Sportswear retailer Lululemon struck the best of these winning worlds through its acquisition of fitness tech startup Mirror, allowing for further extension of the brand’s already strong omnichannel experience. 

Topics: Micro-Fulfillment GEODIS Zipline Last Mile
4 min read

The Power of Personalization: Improving the Customer Experience with Clienteling

By Gina Anderson on Mar 23, 2021 7:23:00 PM

In a world where e-commerce is booming, brick-and-mortar stores are decreasing, and home delivery is faster than ever, the retail landscape is noticeably changing by the day. In this environment of constant change, an outstanding customer experience (CX) can be a brand’s best competitive differentiator. One of the best trends I’ve seen to enhance the shopping experience leveraging the last mile is called clienteling.

Topics: Micro-Fulfillment Ship from Store Last Mile
3 min read

Supply Chain Sustainability: from CSR to the Last Mile

By Gina Anderson on Mar 2, 2021 7:24:00 PM

The rise of e-commerce has created new opportunities for retailers worldwide, but it has also had significant repercussions on shipping emissions. As a leader in global transport and logistics, GEODIS understands that our business has an impact on the environment. That’s why we invest in the future.

Topics: Micro-Fulfillment Last Mile
3 min read

Framing the Auto Parts Last Mile Delivery Challenge

By Gina Anderson on Feb 23, 2021 7:25:00 PM

It’s a common misconception that the automotive parts industry supply chain is linear, pumping out the same products day after day in the same order. But much like the complexity found in a vehicle’s composition, there’s a significant pressure on manufacturers to produce error-free consistency with these automotive parts and deliver them just in time for the car’s next service appointment. 

Topics: Micro-Fulfillment Last Mile