Every company believes that their products are special, and the truth is that they are all correct. From moving small parts to installing huge equipment, there’s a whole variety of special handling that could be required. And the handling is just a part of the process: there is packing, moving, installing, uninstalling and storage.
As an HFT, relying on the smallest margins of time, even a tiny increase in speed can be worth big money. If you work in HFT, you’re always looking for an advantage; an improved algorithm, a better distributed storage method, better network hardware, or a faster CPU with more cache. The technology changes all the time and you need to stay out front. But you already know that!